We’ve been there…
We are Tracy and Deborah Everson.
We were second-generation retail store owners, so we get what it’s like to have to compete with box stores and online retail.
We saw our sales declining and were determined to do something about it. Once we remodeled our store, reengaged with our customers through social media and community events, we began to see an increase in customer counts and sales.
Eventually, we sold our store and have transitioned to helping other retail business owners like you, add value to your business now so that you can harvest that value when you’re ready to sell.
We are CEPA (Certified Exit Planning Advisor) certified through the Exit Planning Institute.
Learn more about how we can work together, schedule your call today.
At Everson Retail Coaching & Consulting, we work specifically with independent retail business owners. We understand this space—our own family hardware business was in the same category. We know the unique challenges you face firsthand.
Our Why
With over 96% of U.S. small businesses earning under $5 million annually, there’s a significant gap in support for business owners, especially in independent retail. After becoming certified in Exit Planning, we realized how little tailored guidance was available for owners like you, who want to transition their businesses with confidence.
Our Vision for You and Your Community
We’re here to help you build a future-ready business that preserves your legacy and contributes to a thriving local economy. Small businesses like yours are the heartbeat of small towns, adding vibrancy and strength to communities. By ensuring your business’s continuity, we’re investing in the futures of both your family and the towns you serve.